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Southern Tide Named Official Clothing Sponsor of the MarineMax Outboard Invitational Series in Gulf Shores, Alabama

August 1, 2011, Greenville, S.C. – Southern Tide, Greenville, S.C.-based manufacturer of a rapidly growing lifestyle brand of apparel, today announced that the company has been named as an official clothing sponsor of the MarineMax Outboard Invitational Series in Gulf Shores, Alabama. MarineMax Outboard Invitational Series will be held on August 13, 2011, and is an outboard-only, family-oriented center console tournament series. All entry fees for the tournament will be donated to the Fisher House, a unique private-public partnership that supports America’s military in their time of need.

As part of the sponsorship, Southern Tide will provide Skipjack polo shirts to participating boat captains and tournament winners and a hat and koozie to each tournament participant. The Southern Tide name and logo will be prominently displayed on signage and a variety of marketing materials throughout the tournament, including the tournament’s website.

“We are excited to be a part of the MarineMax Outboard Invitational Series,” said Jim Twining, CEO of Southern Tide. “Our clothing is perfect for any outdoor recreation, including boating and fishing, so we felt this would be a great opportunity for us to showcase our brand.”

For more information about Southern Tide, visit southerntide.com, Facebook.com/SouthernTide or call (864) 236-8015.

For more information about the MarineMax Outboard Invitational Series, visit marinemaxoutboardseries.com/.

About Southern Tide
Southern Tide, LLC, founded in 2006 by Allen Stephenson, is the Greenville, S.C.-based manufacturer of a rapidly growing lifestyle brand of apparel that boasts exceptional craftsmanship, clean lines, fine quality and classic design. The collection's original product, the Skipjack Polo, is deemed by customers to be the finest, most comfortable polo shirt in the world. Constructed of Southern Tide's exclusive fabric, True-Vent Micro PiqueTM, the Skipjack Polo provides for breathability and a slight stretch that allows for ease of motion while still maintaining its shape. Southern Tide's design of extraordinarily authentic and classic clothing that is intelligently constructed with the best available materials is featured in the collection's vast array of items including the Men's and Women's Skipjack Polo, Channel Marker Khaki Pants and Shorts; RT-7 Pants, Jeans; Men's Sport Shirts, Sweaters; Skipjack Boxers, Hats and Neck Ties; as well as Short and Long-sleeve T-shirts and various accessories. Currently, the Southern Tide brand can be found exclusively at fine retailers more than 40 states including South Carolina, North Carolina, Virginia, Louisiana, Mississippi, Georgia, Alabama, Oklahoma, Indiana, Pennsylvania, Florida, Michigan, Rhode Island, Minnesota, Missouri, Tennessee, New Jersey, New Hampshire, Texas, Delaware, Massachusetts, Maryland, Connecticut, Iowa, Idaho, Washington D.C., New Mexico, Kansas, Arkansas, Maine, Kentucky, New York, Wisconsin, Ohio, West Virginia, California, Nebraska, Illinois, Indiana, Utah, Arizona, Puerto Rico, Bahamas and the Virgin Islands and online at SouthernTide.com.